Today Instagram is one of the biggest social media platforms with most active users and brands after Facebook, so every user and brands want to win the heart of their followers and want to have a big number of followers to gain beautiful social influence on Instagram.
RealFollowers.Guru will help you to win more followers using these 23 proven tips.
Build an Instagram Editorial Calendar
When we write content, we focus on ideas, distribution, and optimization.
When we post images and videos on an Instagram page of a company or brand, it should be no different.
Take the time to brainstorm creative ideas about content that fit with the seasons, holidays, upcoming activities for your company and, most importantly, your overall goals for traffic and sales.
You can always be versatile and post randomly as ideas come to you, but getting an ideas library and a (temporary) schedule will keep you ahead of the game, rather than looking for something to write.
You might theoretically post several times a day, or several days a week, depending on your company.
Make an aim practical, and stick to it.
Using Crystal Clear Images
Use Crystal Clear Images Only when uploading to Instagram, using high quality pictures and videos.
By high quality I mean unpixellated, crystal clear shots.
Essentially, Instagram is a visual site.
No place for blurred images.
Low-quality content is not going to get interaction.
It may also cost you a few followers.
Try Different Filters & Dimensions
Just because you are a company doesn’t mean you can’t have fun with filters and use different measurements.
You should then use filters on your post!
The more artistic, unique and captivating your images are, the more likely it is for people to share and follow your account – so throw on the filters!
To polish up your images even further, you can go one step further and download picture editing apps.
As far as dimensions are concerned, don’t feel confined to the square-even make use of the landscape and portrait choices.
In fact, according to a recent analysis, the portrait outperformed both the landscape and the square with respect to interaction.
Check yourself the proportions, to see what’s right for you.
Get Key Insights Out of Instagram Analytics
You’ll have access to analytics with an Instagram business account (which is free) that shows when your audience is most involved.
Using such data to refine your schedule for publishing.
Instagram also gives you insights into the breakdown of your audience’s age, gender and place, which can be a starting point for persona analysis.
Tag Relevant Accounts in Your Images
Another way people who don’t follow you will discover is to tag relevant accounts so that you’ll appear in their tagged feed.
Label individuals who communicate with your business.
When you own a fitness studio and you take a group shot after a Zumba class, tag each of those people in the picture. It will crowd into all their branded feeds.
Their followers (some of whom presumably have similar interests) can see the message, and find out about your studio.
The technique extends to other brand and client accounts, too.
For instance, if you’re a wedding photographer, tagging the vendors from a wedding in your images is a best practice.
For example, a reception image could theoretically tag a DJ, cake maker, wedding planner, and wedding venue, all tagged in the same photo.
It’s good for all the companies involved: each gets more exposure, which leads to further exploration as brides-to-be searching for vendors – chances are if anyone searches for a wedding venue via Instagram, they’re also looking for a photographer which several other similar vendors as well.
When you can share the spotlight and add other users, do so – it will come back to get you more fans and leads from Instagram, too.
Fully Optimize Your Instagram Bio
Your bio will feature a call-to-action, branded hashtags and a connection that is a big deal in the search for new users of Instagram.
It is in this section where users will find out who you or your company are and whether they will support you.
Nevertheless, don’t beg, sound desperate or come across as spam.
Do not contain, for example, “Follow People who Follow Me! “In your liver.
You want users to know who you are, and why they should be following you. Verify that this section is modified when appropriate.
If you were running a contest, that piece of information could be listed in your Bio.
Provide CTAs and/or Questions in The Posts
Include a simple call-to-action or a request to raise interaction at the end of each Post.
CTAs include items such as: Learn more – connect to bio!
If you want to see more videos like this double-tap!
Join us, so that you never miss an update.
As well as answering questions.
For example, let’s say you own a yoga studio, and you post a short video in which an instructor teaches you how to go into a specific pose.
You could write something like at the end of your caption, “Tell us what poses you’d like to see displayed in the comments in future videos! “It will keep your audience informed, prove you’re very thinking about what your audience needs to see and give you ideas about what to post in the future.
Link to Instagram from Your Website & Relevant Channels
Make sure current customers locate your Instagram by attaching an Instagram icon to your social links, or by embedding Instagram material on your website.
You can also attach your email signature to your brand’s Instagram page.
You can also use a plugin to directly feed your new Instagram posts onto your website.
It can be a perfect way to advertise your new account to people who visit your site regularly, building up customer follow-up.
Cross-posting The Instagram posts to Facebook & Twitter
Cross-posting Facebook and Twitter posts will push users back to their Instagram profile.
People that didn’t know you’re on Instagram, and who follow you on other sites, will then learn that you’re on Instagram, too, because the user would find that Instagram posted it.
You can automatically change the settings for each post to cross-post, or you can do it for select posts manually.
You can hold competitions and campaigns that can draw more users to your page once you have started to develop a follower base.
For example, by running a competition/contest, you can drive traffic to your website, or sell your product.
You may either ask users to like, comment, use a particular hashtag, or ask a friend to add your followers.
If you ask users to tag a pal, more Instagram users will be introduced to your brand and profile on-line.
It’s a successful way to raise visibility and reach for your brand, and a key hack for having more Instagram followers.
Study Your Competitors
Another best practice for getting followers on Instagram is to take a look at and learn about what your rivals are doing.
Researching their accounts can disclose hashtags you haven’t considered, influencers you haven’t reached out to, or other tactics that can educate your own.
Remember also which of their posts performs the best – this can serve as another example of what can work on your own page.
Follow, Like & Post on Content for Others
Strategically connect with users who may like your profile. In practice, that means engaging with potential customers and brand allies by liking, following and commenting carefully on their posts. Start with your hashtags: click on your commonly used hashtags to find out about those sharing similar content. You can also click to find related content in the Instagram app’s Discover section. Another good practice is to connect with those who already follow you – to follow them back and also like their material. The more you participate, the more you will get noticed and turn up in the feeds of others. Plus, it shows that you’re a genuine, real account that believes in reciprocity!
Avoid using too much text on your images
You want to save the words for your captions in general. People go to Instagram for visual content, and to add a lot of text in an image is outside of the standard. A brief, optimistic quote or comment is perfectly good, but don’t try to fit a full summary of the product or a long message into the actual picture. Canva is a free tool that comes in very handy if you are searching for ways to add text to images. Canva will help you build clean designs for those occasions you choose to add text to your images with professionally crafted text formats and templates created for various social networks (including Instagram and more).
Do not apply logos or watermarks to your posts
Stamping your logo onto your Instagram post can interrupt your content and the experience of your users. Users don’t want to see Instagram posts with logos or watermarks. It’s like raising a huge flag that says “I’m a business trying to sell you something.” Though having a logo on your content isn’t advisable, you can use branding as well. For instance, if you’re a B2B business that posts a shot of your employees behind the scenes, make them wear shirts with your logo. Maybe, if you’re a fashion retailer, you might sometimes include a strategically positioned bag in a picture that’s named after your store. Keep it quiet or you risk unfollowing.
Study Hashtags & Use them Wisely
Using hashtags will get you in front of new viewers who are searching for the type of content you share, whether they follow you or not. For instance, if you sell bath supplies, tag a relevant picture with hashtags such as #bathsupplies #bathtime and anything related to your products such as #bubblebath, #bathbomb etc. If you have a local company, please also make sure to use local hashtags. Take the time to study hashtags, and find the best hashtags for your unique content. Identifying which hashtags get the most traction, is easy. When you start typing # and your word, Instagram will bring up how many posts around that word have been shared. Hashtagify.me is also a fantastic resource for identifying hashtags that get a lot of attention – you can type in the primary hashtag and it will show you the scope, the related hashtags and their scope, and all the hashtags related to those hashtags, and so on. Too many hashtags do I want to add to an Instagram post? Sticking to five to seven is standard practice for preventing appearing spammy. You may however add up to 30 hashtags. How can I add an Instagram Post to the Hashtags? Immediately after posting you can add them directly to the post or in a separate comment – it is just an aesthetic option. Many users tend to add single periods after their caption, separated by line breaks, and then add the hashtags. Anything you want to do is great, just keep it consistent across posts so you have a professional look that’s streamlined.
Geo-tag Your Instagram Content
Another way user who aren’t already following you can find themselves is to geo-tag your content – but not necessarily with your store location. Try to use your town or a nearby (relevant) landmark that will get lots of searches. When people are searching for the nearby spot, they can find your content now. This can also be listed at the top of the quest if the content is doing especially well.
Do not include links in The Instagram Photo’s Caption
Every link you use in an Instagram post does not turn into a clickable link-rather, it will only act as an irritating and unpleasant experience when the viewer attempts (and fails) to open it. Just an unclickable connection included, guide people to click on the link in your profile. They can quickly click that and go to your website to find out what you need to give. While editing your bio make sure you put your link in the “link” section, and mention that in your article. And since space is small, use a Bit.ly-like connection shortener to save room. You can also further refine the link by customizing the link so it’s not a random character string, but a specific word, or two.
Tags Products in Photos & Videos
Take advantage of Instagram’s tagging feature when advertising a product. Companies may tag images or videos with links to the items. For use this feature, you must have a Facebook business page complete with a list of items. It’s a fantastic user experience for consumers and it’s a big win for businesses looking to easily drive sales.
Create a Branded Hashtag at Your Events
Build the next event with a branded hashtag. It will not only offer attention to your brand, but it will also curate a unique stream of all the content from your event, enabling others to communicate and engage with your brand and other people at the event. You can use your branded hashtag to promote the event, leading up to the event, and after that, you can use it to post follow-up content.
Repost when you are tagged by other’s post
Consider using Instagram Ads
Suggest using ads to support profile on Instagram. Using Facebook’s Power Editor, you can create powerful carousel advertising and promote your content. If you’re running a specific contest or marketing campaign, you can use Facebook ads to drive the content toward more viewers. With the ability to target your customers based on their interest and habits in the Power Editor, you will make sure that Instagram users who are interested in your company can see your posts. Although some of these techniques that work better than others, consider those that work best for you or your own company.
Get Verified On Instagram
Having checked is never damaging your involvement on Instagram (or any other social media platform). While not everyone is going to qualify for verification on Instagram, it’s something to aspire for. Getting checked is yet another way to stand out from your competition and offer a signal of confidence that your company is legitimate. To be taken into consideration, your identity must be: genuine (you must show that you are really the brand or company you claim to be). Special (they can only have one account per brand). Audience. Complete (with bio, photo profile and at least one post). Notable (Instagram will find your brand “well-known” and “especially sought after”).
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